application & service
Ozyks is an app that allows its users to wear and share their digital identity to meet people sharing the same interests and being in their immediate vicinity. Ozyks is the result of my end-of-studies project in collaboration with David Bonachera (engineer student).
The project was carried by the EMIE LAB at MC100 (Shenzhen).
All of the research was gathered in my Master Thesis « Wear your digital Identity. In the era of the mobile web, what about our digital identity? ».
As part of our research, we conducted a survey on 200 people between 16 to 60 years old. Here are some examples of the answers we received.
Today, the digital world offers many possibilities to bring closer people that already know each other or to connect people with the same interests. But the basics of the meeting are linked to coincidence and luck, and to time and place. That is why our challenge was to use the advantages available from the digital word to reinforce and simplify a physical meeting.
Fictional characters resulting from our user research created to design the concept.
During all the project we did some focus group and brainstorming to understand the subject and the context. It was also hard to identify which feature was needed by our users and how and when they could have access to them. We did some card sorting with specific users' profiles and tried to keep their way of thinking in our product.
The first wireframes we did are really far from the final app. At that moment our main goal was to define which screens we needed to organize the app.
Part of our project was about wearable design, that is why we thought about what the experience could be on a connected watch.
We selected only essential information and actions in order to transpose them on different watches.
Understand how the app works.
We thought about how Ozyks could work on different smartwatches: iOS, Android or without screen. On this last one we worked on notifications, to give a rapid information to the users.